The sub-header says it all “Much has been said about Fortnite’s revenue, users, business model, origin and availability. It was called “ Fortnite Is the Future, but Probably Not for the Reasons You Think”. “My first public essay on the Metaverse was written in late 2018. I was also spending lots of time on the Roblox platform, which demonstrated just how potent and accessible no-code virtual world creation tools had become. “Specifically, I was playing a lot of Fortnite, experiencing its rapid changes week-to-week, as well as its broader transformation from a “game” to a truly cultural product. “It was my experiences in 2018 that convinced me that this nearly century-old idea (and thirty-year old term) was no longer fantastical, but instead a practical opportunity,” Ball told me in an email.
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